Cold email that gets replies
A short, specific cold email built around why you're writing to them, plus subject lines and a follow-up.
Prompt
Write a cold email to someone who doesn't know me. Busy people decide in seconds whether to reply, so it has to be short, specific and easy to answer.
The details:
- Who I'm writing to: [their name and role, e.g. Sam Lee, Head of Partnerships at a fintech]
- Who I am: [one line about you, e.g. founder of a two-person invoicing startup]
- What I want: [one specific ask, e.g. a 20-minute call about a pilot]
- Why them: [a specific, true reason, e.g. their talk on small-business payments]
How to write it:
- Open with why I'm writing to them in particular. No pleasantries, no "I hope this finds you well", and no introduction first.
- In one sentence, make clear what's in it for them.
- Make one small ask they can answer with a quick yes or no.
- Under 120 words, in short paragraphs, so it reads easily on a phone.
- Write like a capable peer: plain words, no flattery, no buzzwords, no exclamation marks.
Give me:
1. Three subject lines under 7 words that sound like a person wrote them, not a marketer.
2. The email.
3. A two-sentence follow-up to send 4 days later if there's no reply. It should add something new, not just bump the thread.
Before you reply, reread the email as the recipient. If it isn't clear within the first two lines why they got it, rewrite it.
Use only facts I've given you. If you need one I haven't provided, put a placeholder in curly braces, like {result}, instead of inventing it. If any detail in square brackets is still unfilled, ask me for those details in one short message before writing.Variation: Ask for advice
Write a short cold email asking someone I admire for advice. They owe me nothing, so it has to respect their time and be easy to answer. The details: - Who I'm writing to: [their name and role, e.g. Sam Lee, UX lead at a game studio] - Who I am: [one line about you, e.g. a junior designer moving into games] - My question: [one focused question, e.g. what to put in a game UI portfolio] - What I know of their work: [something specific, e.g. their write-up on menu design] How to write it: - Lead with the specific piece of their work that made me write, and one thing I took from it. - Ask one focused question they could answer by email in a few minutes. Offer a 15-minute call only as an alternative. - Make it easy to say no. People answer more often when there's no pressure. - Under 100 words. Warm and respectful, not gushing. Give me 3 subject lines under 7 words, then the email, then a short thank-you reply to send if they answer. Use only facts I've given you. If any detail in square brackets is still unfilled, ask me for those details in one short message before writing.
Variation: Sales pitch
Write a cold sales email to a prospect who has never heard of us. It should read like a helpful note from a person, not a campaign. The details: - Prospect: [their role and company type, e.g. operations manager at a logistics firm] - What we sell: [one line, e.g. software that automates delivery scheduling] - The problem it solves: [their pain, e.g. hours lost rebuilding routes every morning] - Proof: [one concrete result, e.g. a similar firm cut planning time by 40%] How to write it: - First line: a problem people in their role commonly have, in their words. No compliments, no "I hope you're well". - Then one or two sentences on how we fix it, with the proof. - End with an interest question instead of a meeting request (for example, "Worth a look?"). A small yes is easier to give than a calendar slot. - Under 110 words, with no jargon and no links. Give me: 1. Three subject lines under 6 words. 2. The email. 3. A follow-up for day 4 that adds one new, useful detail instead of "just bumping this". Use only the proof I've given you, and never invent numbers or customer names. If any detail in square brackets is still unfilled, ask me for those details in one short message before writing.
Fill in the blanks (optional)
Leave a blank empty and the AI will ask you for it before it starts.
Open in
- ChatGPT All-rounder(opens with the prompt filled in)
- Claude Long-form writing(opens with the prompt filled in)
- Gemini Google Docs users(copies the prompt, then opens the site)
- Perplexity Answers with sources(opens with the prompt filled in)
- Copilot Free, quick drafts(opens with the prompt filled in)
- Grok Casual tone(opens with the prompt filled in)
- Le Chat Fast replies(opens with the prompt filled in)
- DeepSeek Step-by-step reasoning(copies the prompt, then opens the site)
★ is the AI you used last for text prompts.
Why it works
Busy people skim a cold email for three things: why me, what's in it for me, and what you want. The prompt makes the model put those first, caps the email at 120 words, and has it reread the draft as the recipient, which cuts the self-introductions and filler that get cold emails ignored. If you leave a blank, it asks you rather than making something up.
#email #outreach #sales